Mehalon Lulie

Illustration, Motion, and Graphic Design | Photographer & Videographer

• Design & Illustration: Leveraged Adobe Creative Suite to produce high-quality 2D/3D hybrid artwork, and custom vector assets aligned with the organization's brand typography and color trends.
• Field Production: Conducted on-site content gathering, managing location scouting, lighting configurations, and equipment logistics to capture high-quality footage and imagery in diverse environments.
• Photography: Captured and archived professional event imagery, utilizing Adobe Lightroom for advanced color grading and overseeing participant safety and compliance.
• Videography: Produced and edited broadcast-quality narratives using Premiere Pro, directing on-camera talent to ensure authentic messaging and high-impact storytelling.
• Motion Graphics: Developed dynamic animations in After Effects and Blender, transforming static logos and branded icons into engaging, platform-optimized video content.

• Creative Execution: Produced high-quality character animations, motion assets, and digital illustrations using Adobe Creative Suite to elevate storytelling and visual impact.
• Design Integration: Combined 3D renderings with 2D techniques to create complex hybrid artwork, ensuring all assets remained modern through analysis of typography and color trends.
• Production Pipeline: Managed the end-to-end project lifecycle, from conceptualizing storyboards and character designs to delivering optimized assets for diverse animation workflows.
• Strategic Collaboration: Partnered with multidisciplinary teams to align illustration workflows with photography/video goals while providing expert feedback during technical reviews.
• Technical Artistry: Developed custom vector assets, logos, and digital caricatures tailored to specific project requirements and professional presentation standards.

• Designed visual assets for the COVID-19 emergency operation center campaigns using Adobe Creative Suite.
• Collaborated with colleagues to understand design needs and emergency operation goals.
• Presented design concepts for COVID-19 emergency operation center campaigns, daily case dashboard, and accepted and used for the campaign.
• Crafted, designed, and produced diverse digital illustrations for brochures, banners, and signs utilized across multiple social media platforms.
• engagement in recruiting regional graphic designers and oversight of consistent output.

• Executed service provider agreements for clients, including 360ground, ICCO Shama PLC, RTI USAID, and Habesha Breweries.
• Collaborated with clients to clarify project requirements and align expectations.
• Developed innovative content for diverse marketing campaigns across multiple platforms.
• Produced engaging content for websites, blogs, and social media accounts.