Adobe Premier Pro
Biruk Teferi
Digital Communications Specialist
Addis Ababa,AA
Summary
Digital Communications Specialist with over 3 years of experience creating strategic digital content, managing social media platforms, producing professional photography and video, and delivering multimedia communication campaigns for corporate organizations. Experienced in digital storytelling, website content management, branding, stakeholder engagement, and performance analytics. Skilled in Adobe Creative Suite, Premiere Pro, After Effects, Photoshop, Illustrator, Canva, CapCut, and modern AI-powered creative tools. Passionate about transforming organizational activities into engaging digital stories that strengthen public visibility and stakeholder trust.
Timeline
Senior Digital Marketing Specialist - VisionFund Microfinance Institution
03.2026 - Current
Senior Digital Marketing Officer - Yebehir Marketing Agency
04.2024 - 02.2026
Digital Marketing Manager - Malefia Training Institute
05.2023 - 03.2024
Jigjiga University - Bachelor of Science, Software Engineering
09.2016 - 02.2021
Overview
3
3
years of professional experience
4
4
years of post-secondary education
Work History
Senior Digital Marketing Specialist
VisionFund Microfinance Institution
03.2026 - Current
- Produced multimedia content and digital campaigns supporting financial awareness and customer engagement initiatives.
- Developed audience-focused digital content for social media, web, and institutional communication channels.
- Collaborated with cross-functional teams to strengthen digital outreach and brand visibility.
- Supported campaign performance optimization through engagement tracking and content improvement strategies.
- Contributed to digital storytelling initiatives aligned with organizational communication goals.
Senior Digital Marketing Officer
Yebehir Marketing Agency
04.2024 - 02.2026
- Planned and executed cross-platform digital marketing campaigns across social media, paid advertising, SEO, and email marketing channels.
- Managed digital campaigns focused on audience growth, lead generation, and brand visibility.
- Analyzed campaign performance metrics and audience insights to optimize engagement and ROI.
- Collaborated with design and content teams to produce conversion-focused marketing materials.
- Managed social media communication strategies to improve audience interaction and campaign effectiveness.
Digital Marketing Manager
Malefia Training Institute
05.2023 - 03.2024
- Executed digital marketing campaigns across social media and web platforms to improve engagement and promotional reach.
- Produced branded multimedia content including promotional videos, graphics, and campaign materials.
- Coordinated digital advertising and audience-targeting initiatives aligned with institutional goals.
- Supported audience growth through strategic digital communication and content planning.
Education
Bachelor of Science - Software Engineering
09.2016 - 02.2021
Skills
- Digital Content Strategy
- Corporate Communications
- Digital Storytelling
- Website Content Management
- Social Media Management
- Brand Communications
- Stakeholder Engagement
- Campaign Planning
- Professional Photography
- Videography
- Documentary Production
- Video Editing
- Motion Graphics
- Graphic Design
- Infographic Design
Software
Illustrartor
Adobe Photoshop
Meta Business Suite
Google Analytics
Google Ads
Work Preference
Work Type
Full TimePart TimeLocation Preference
On-SiteHybridRemoteImportant To Me
Career advancementPersonal development programsTeam Building / Company RetreatsCertification
- Digital Marketing
- Cinematography
Contact
+251923952357
+251966906406